Which course suits a one-person business?

AI for Small Business Owners. It covers customer messages, posts, simple automation and where to stop.

Does it cover AI images and video?

Yes. AI for Content Creators covers scripts, images, voice, video and editing, with the labelling rules platforms now apply.

Do I need paid AI tools?

No. Each course says which tools it uses and where a free tier is enough.

Is it free, and is there a certificate?

Every lesson, note and assessment is free. The EDWartens certificate is optional and paid, and you can finish without it.

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Free AI marketing courses with certificate

Free AI courses for marketers, content creators, small business owners and real estate agents: content, social media, scripts, images, video, listings and customer messages made with AI without losing your own voice.

Browse all free courses

4 courses · 36 modules · 16h 30m of video · Updated 27 September 2026

FreeAI for professionalsBeginner

AI for Digital Marketing and Social Media

Digital marketing with AI, from the funnel to the numbers: write content with AI without sounding like everyone else, rank in classic and AI search, run search ads and social with AI help, build email campaigns, and measure what actually pays. Built on Google's and HubSpot's own lessons.

Map the customer journey and the marketing funnel
Brief AI tools so drafts fit your brand and never invent facts
Write for classic search and AI answers with first-hand experience

9 modules 4h 40mView course

FreeAI for professionalsBeginner

AI for Content Creators: Scripts, Images, Video and Editing

Make better videos and images with AI, honestly: ideas, scripts and shot lists with ChatGPT, image prompts that work, consistent characters in Midjourney, what AI video can and cannot do, editing and finishing in CapCut, and the rights, consent and disclosure rules every creator now needs.

Map where AI helps at each stage of a content pipeline
Write and time scripts, hooks and shot lists with ChatGPT
Structure image prompts and use creative controls in Adobe Firefly

9 modules 3h 48mView course

FreeAI for professionalsBeginner

AI for Small Business Owners

Put AI to work in a small business: what it can do and where to start, prompting and the risks, choosing an assistant, building a website and store with AI, content and images, WhatsApp and customer-service agents, automating busywork, research with Gemini Notebook (formerly NotebookLM) and Gems, and simple accounts and a CRM.

Choose the tasks where AI will save your business time, and the ones it must not decide
Write prompts that produce usable drafts, and choose an assistant that fits your tools
Build and check a website or online store with AI

9 modules 3h 16mView course

FreeAI for professionalsBeginner

AI for Real Estate Agents

Use AI in a real estate practice: ChatGPT for agents, prompts that run the business, the tools worth paying for, being found on ChatGPT and Google, listing presentations, social video in less time, lead magnets and follow-up, and what changes next. Accurate listings and client privacy throughout.

Use a general AI assistant to draft listings, emails and posts from your own facts
Write prompts that stop the assistant inventing features
Choose AI tools by time saved, editing needed and data handling

9 modules 4h 46mView course

Compare the AI for marketing courses

Course	Level	Modules	Video	Brand
AI for Digital Marketing and Social Media	Beginner	9	4h 40m	Vendor-neutral
AI for Content Creators: Scripts, Images, Video and Editing	Beginner	9	3h 48m	Vendor-neutral
AI for Small Business Owners	Beginner	9	3h 16m	Vendor-neutral
AI for Real Estate Agents	Beginner	9	4h 46m	Vendor-neutral

How to choose

Marketers should start with AI for Digital Marketing, which covers the funnel, SEO for classic and AI search, ads, social and email. Creators and video editors should take AI for Content Creators.

A one-person or family business gets the most from AI for Small Business Owners; agents and brokers from AI for Real Estate Agents, which covers listings, lead follow-up and the advertising rules property marketing has to meet.

Questions

Which course suits a one-person business?: AI for Small Business Owners. It covers customer messages, posts, simple automation and where to stop.
Does it cover AI images and video?: Yes. AI for Content Creators covers scripts, images, voice, video and editing, with the labelling rules platforms now apply.
Do I need paid AI tools?: No. Each course says which tools it uses and where a free tier is enough.
Is it free, and is there a certificate?: Every lesson, note and assessment is free. The EDWartens certificate is optional and paid, and you can finish without it.